RSPCA Live Social Media Campaign
RSPCA Live is the charity's biggest ever digital campaign and will be launched through RSPCA's online profiles in the run up to RSPCA Week, on the weekend of 28th - 29th April 2012. With live Q&A sessions, behind the scenes stories and fun, shareable content about the RSPCA's work, it will give people the opportunity to gain a greater understanding of what they do.