Natural & Organic Products Europe Marks Best Ever Show
The 17th annual Natural & Organic Products Europe Trade event, organised by Diversified UK, has announced record breaking attendance figures for its 2013 edition, which took place at London's Olympia on 7th-8th April.
With 8,810 industry professionals from 76 different countries packing the aisles over the two days, the show enjoyed an unparalleled 20% increase in unique attendees (excluding revisits) compared to 7,352 in 2012.
Confirming its position as the leading European show for both the natural and organic sectors (including health care, food and beauty), the significant surge in visitor numbers has led many exhibiting companies to rightly hail the 2013 show as its most successful ever.
And, as a result, over 50% of exhibitors have already rebooked for next year - when Natural & Organic Products Europe returns to Olympia's Grand Hall on 13th-14th April 2014.
Visitors included buyers from Boots, Amazon, John Bell & Croyden, Waitrose, Ocado, NBTY Europe, Harrods, Abel & Cole, Superdrug, Planet Organic, Whole Foods Market, Tesco, Spar, Selfridges, Marks & Spencer, Asda, Fenwick, Graze, Harvey Nichols, and Feelunique.com, plus thousands of independent retailers and foodservice buyers, distributors, wholesalers and exporters.
Carol Dunning, who took over as Natural & Organic Products Europe's event manager last year, is delighted with the phenomenal feedback the show has inspired so far:
Having just had the best attendance in the show's seventeen year history, it proves that the natural and organic industries are getting stronger and becoming more mainstream than ever before. Consumers are showing increasing awareness of the benefits of following a natural and healthy lifestyle, and this sector is reacting to that demand. We had a record number of innovative launches this year and the hall was packed with knowledge-aware retailers and buyers - I must say I'm excited about the future for this hardworking industry!
Renowned for its exceptional show content, it wasn't just the exhibition floor that was buzzing at Natural & Organic Products Europe. The show's highly anticipated sessions in the Natural Food Kitchen, Natural Beauty & Spa Theatre (sponsored by Kinetic Natural Products Distributor) and Natural Products Live! were all well attended, with many enjoying standing room only crowds.
For a brand new company and first time exhibitor at the show, we have not been disappointed. It's been a great way for us to make that first contact with some big companies, such as Boots. Exciting times ahead!
...Louise Taylor, co-founder of Purition, echoing the sentiments of many new exhibitors, such as Little Big Shot, Perkier Foods, Am-Aromatherapy Labs, Decollogne, Hodmedods, and House of Sarunds; who all left glowing testimonials about the quality of buyers that the show had attracted.
Natural & Organic Products Europe will return to Olympia, London, on 13th-14th April 2014.
For further information, please visit www.naturalproducts.co.uk